????
2014? 11? 24?
Apple, ?? ???? ?(World AIDS Day) 2014? ?? (RED) ??? ??
?? ??? AIDS ??? ?? (RED) ???? ??
Apple, ??? ? ??? ???? ?? ??? ??? ??
?????, ???? - 2014? 11? 23? - ?? ???? ?? ??, Apple?? ?? ? ????? (RED)? ‘??? ?? ??’?? ??? ??? ? ??? ???? ????. ?? ?? ?? 2?? ‘(RED) ?? ?’??? ??? App Store? ? ?? ??? ????, 25?? ??? ??? ?? ???? ??? ????. ?? ??? ???? ??? ??? ?? ??? ??(Global Fund)?? ?? ????. ?? Apple? ?? ? ?? ??? 11? 28? ???? 12? 1? ??? ??? ?? ??? Apple ???? ??? ???? ?? ??? ???? ??.
Apple? CEO ? ?(Tim Cook)? “Apple? ??? ???? ?? ????? ? ? ?? ?? ??? ????? ???, ???? ?? (RED)? ?? ?????”?, “Apple? ???? ?? 8? ?? ??? ???? ??? ?? ?? ?? ??? ???? ???? ??? ??? ??? ???. ??? Apple? ???? ??? ???? ??? ?? ?? ??? ?? ??? ???? ????, App Store?? ?? ?? ? ????? ??? ????”? ???.
??? ?? Apple? App Store ????? ?? 2? ?? ??? ???? (RED)? ?? ?? ??? ????:
(RED)? ?? ??? ??(Bono)? “Apple? ??? ??? ??? ???? ??? ??? (RED)?? ?????? 7,500? ??? ??? ??? ???? ? ????? ??? ??? ??? ?? ??. Apple? ?? ??? ?? ?? ?????”? ????.
'(RED) ?? ?'? App Store?? (RED)? ???? ?? ??? ???? ?? ????. ??? ?? ???? ? ????? ??? ?? ? ??? (RED)?? ??? ?? ???? ??? ?? ????:
(RED) ?? ?? ??? Apple? ?? ???? ? 2014 ???? ?? ?? ??? www.05589.cn/kr/red ?? ??? ? ??.
Apple? ?? ??? ??? ???? Mac? ?? OS X, iLife, iWork ? ???? ?????? ????? ??. Apple? iPod? iTunes ??? ???? ?? ??? ??? ??? ???? ???, ???? iPhone? App Store? ?? ???? ??????, iPad? ??? ??? ???? ??? ??? ??? ??? ??? ??.
?? ??
Corporate Communications
Apple, Korea Office
????: 02-6712-6700
???: ??? mjkang@apple.com / ??? jeeyoung_chung@apple.com
Apple? CEO ? ?(Tim Cook)? “Apple? ??? ???? ?? ????? ? ? ?? ?? ??? ????? ???, ???? ?? (RED)? ?? ?????”?, “Apple? ???? ?? 8? ?? ??? ???? ??? ?? ?? ?? ??? ???? ???? ??? ??? ??? ???. ??? Apple? ???? ??? ???? ??? ?? ?? ??? ?? ??? ???? ????, App Store?? ?? ?? ? ????? ??? ????”? ???.
??? ?? Apple? App Store ????? ?? 2? ?? ??? ???? (RED)? ?? ?? ??? ????:
- App Store? '(RED) ?? ?'??? 11? 24? ????? 12? 7? ????? 25?? ?? ??? ??? ?? ???? ???? ??, ???? (PRODUCT)RED ??? ?? In-App ??? ? ??? ?? ???? ??? ???? ????.
- 11? 28? ???, ?? ? Apple ???? ?? ??? Apple ??? ???? ??? (RED) iTunes? ??? ??? ?? ??, Apple? ???? ? ??? ???? ?? ??? ??? ??? ????.
- 12? 1? ??? - ?? ???? ?, Apple? ??? ? ??? ??? ??? ?? ??? ??? ??? ?? ??? ??? ????.
(RED)? ?? ??? ??(Bono)? “Apple? ??? ??? ??? ???? ??? ??? (RED)?? ?????? 7,500? ??? ??? ??? ???? ? ????? ??? ??? ??? ?? ??. Apple? ?? ??? ?? ?? ?????”? ????.
'(RED) ?? ?'? App Store?? (RED)? ???? ?? ??? ???? ?? ????. ??? ?? ???? ? ????? ??? ?? ? ??? (RED)?? ??? ?? ???? ??? ?? ????:
- Angry Birds ????? (RED)? ??? ??(Mighty Feathers)? ??? ? ???? ??? ??? ??? ?? ?? ??? ??? ? ??.
- Bubble Witch 2 Saga? ?? ?? 17?? ????? ?? (PRODUCT)RED ??? ??? ????. ?? ? ?? ?? ? (RED)? ????.
- CSR Racing? ? ??? ??? ????? ??-AMG GT? ?? ?? ? ??? ??? ????.
- Clash of Clans ??? ??? ??? (PRODUCT)RED ???? ??? ??? ? ??, ?? ??? (RED) ?? ??? ??? ? ??.
- Clear ???? ?? ??? ????? ?? ???? ???? ??? (PRODUCT)RED ??? ??? ?? ??? ??? ?? ? ??.
- Cut the Rope 2? ??? ?? ??, ?? ?? ???, ?? ??, ?? ?? ??? ??? ??? (PRODUCT)RED ???? ????.
- Despicable Me: Minion Rush? ??? ?? ??? 2? ?????? ??? ????? ???? ????.
- Djay 2? ?? ???? (RED) ???? ???, DJ?? ?? ??? ?? ????.
- FarmVille 2: Country Escape ????? “RED ???? ???” ? ??? Cozy Cow, St. Bernard ? ??? ?? ?? ???? ??? ? ??. ?
- FIFA 15 ??? ? ????? '(RED) ????'? '? ?? ? ???' ??? ??? ? ??. ?? ?????? ?? ????? (RED) ???? ?? ????(Rafa Marquez)? ????.
- Frozen Free Fall? ???? ??(Kingdom of Arendelle)? ?? ??? (RED) ??? ????, ??? 1?, ???? 1? ? ?? 3?? ??? ?? ?? ?? ??? ????.
- GarageBand? ???? ?? 300?? ??, ???, ??, ?? ??? ??? ?? ???? ??? ?? ??? ??? ?? ? ??.
- Kim Kardashian: Hollywood? ?????? ?? ???? ????? (BEATS)RED Solo2 ???? ??? (PRODUCT)RED ???? ????? ??? ? ??. ?? ? ? ??? ??? ? ??? ??? ??? 12? 1?? ???? ??? ??? ????.
- Heads Up!? ?? ??? ??? ?? ?? ?(deck) ??? ??? ?? ??? ??.
- The Human Body? '?? ???' ??? ???? ????, ?? ???? ??? ?????? ?? ????. ?? ???? ???? HIV/???? ?? ??? ??? ????.
- Kitchen Stories Cookbook? ??? ???(Mario Batali), ?? ????(Martha Stewart), ?? ??(Luke Holden), ??? ????(Michael Lomonaco) ? ?? ??? ??? ???? ??? ??? ?? ??? ?? ????.
- Monument Valley? ??? ??? ??, ??? ??(Ida's Journey)? ????, ?? ????? ???? ? ????.
- Over ???? ??? ??? (PRODUCT)RED ??? ?? 6?? ????? ?? ??? ?? ? ?? ????? ??? ? ??. ???? (RED) ?? ????? ?? ??? ??? ?? ??? ??? ? ? ??.
- Paper by FiftyThree? ???? ???, ????, ??, ??, ?? ?? ?? ??? ??? (PRODUCT)RED ??? ?? ??? ? ??.
- Puzzle & Dragons ????? ??? (PRODUCT)RED ????? ????? ??? ? ??.
- Rayman Fiesta Run? ??? ?? ????(Fiesta) ??? ??? (RED) ???? ????, ????? Rayman, Globox, Teensy ???? ?? 3?? ??? ??? ?? ?? ??? ? ??.
- Star Walk 2 ???? ??? ?? 'RED ??' ??? ??? ??? ?? ? ??? ?? ? ??.
- Sims FreePlay? ??? ??? ???? ??? ???? ??? ????, ????? ???, ?? ???, ??? ? ?? (PRODUCT)RED ???? ??? ? ??.
- Threes!? ?? (PRODUCT)RED ? ??? (RED) ???? ????.
- Toca Boca paints Toca Town (RED)! Kids? ??? (RED) ?????, ?? (RED) ?????? ??? ?? ? ???, ?? ??? ? ? ?? ?? ??? ?? ? ??.
(RED) ?? ?? ??? Apple? ?? ???? ? 2014 ???? ?? ?? ??? www.05589.cn/kr/red ?? ??? ? ??.
Apple? ?? ??? ??? ???? Mac? ?? OS X, iLife, iWork ? ???? ?????? ????? ??. Apple? iPod? iTunes ??? ???? ?? ??? ??? ??? ???? ???, ???? iPhone? App Store? ?? ???? ??????, iPad? ??? ??? ???? ??? ??? ??? ??? ??? ??.
?? ??
Corporate Communications
Apple, Korea Office
????: 02-6712-6700
???: ??? mjkang@apple.com / ??? jeeyoung_chung@apple.com
- ? 2014 Apple Inc. ?? ?? ??. Apple, Apple ??, Mac, Mac OS, Macintosh, App Store, iTunes, ??? GarageBand? Apple? ?????. ? ?? ? ???? ?? ??? ??? ? ????.